Animated Explainer Video

An animated video that shows a realistic version of the product.

The Challenge

This product cleans your phone and who wouldn't want their phone cleaned? So the problem is easy but how do you best balance showing the product but highlighting the hard to see problem?

The Solution

We used a design style that realistic represented the actual product, but allowed the freedom of animation to take us closer to the product to see all the germs that live on a phone...that only Phonesoap can clean.