The Challenge
There's no monkeying around in email marketing platform space. It's a jungle of competition out there, and the top players make some pretty epic video campaigns. AWeber came to us with a challenge we love to get: Give us a video that'll make our competitor go bananas.
The Solution
To show how powerful and low-maintenance AWeber is with a video campaign, we can up with an idea called, 'Imaginary Friends.' Since AWeber makes self-employed business owners feel like they have a whole email marketing team on-staff, we made a video that shows folks what that imaginary (and animated) team looks like. Spoiler: they're really cute.