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Everything video and more.

Focusing on the Audience and the Message

We sat down with Eric Siu of Single Grain to chat about video marketing, YouTube Pre-roll ads, and why going viral isn’t always the best for business. Video marketing can seem like a daunting topic, especially for companies that are brand new to the game. Where should they start? A big reason why video marketing…

Video Marketing with SEO expert Andy Crestodina

Video Marketing with SEO expert Andy Crestodina

  “Video testimonials are without a doubt one of the most powerful pieces of content you can put on any website.” My name is Andy Crestodina and I’m the Co-Founder and the Strategic Director of Orbit Media Studios, which is the web design company here in Chicago. What is SEO? SEO stands for Search Engine…

Why Complexity in Animation Doesn’t Always Equal Creativity

Why Complexity in Animation Doesn’t Always Equal Creativity

  We’re going to talk about the three Cs: Creativity, Complexity, and Cost in animated videos. Today, I’m mainly going to focus on Complexity in animation. It’s quantitative yet ignored, which makes it interestingly different from Creativity and Cost, but all three are very connected. What do we mean exactly? Complexity is often seen as…

Video Tech Trends To Watch

Expert Round-up: 7 Video Tech Trends To Watch for in 2017

This is probably what you’re thinking, “Another ‘tech trends to watch for in 2017’ list. NEXT!” We know, we know, but we couldn’t help it. 2017 is going to be a big year for video technology. With phones having amazing cameras and interactive video adoption on the rise, video for business is entering a new…

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Laura Irons
Business Development