The length of your corporate video is directly affected by the amount of content you are looking to cover. Determining that perfect amount of content is never easy. However, here are three quick tips to help you avoid saying too much or saying too little in your video.
Uri Ratner is the founder of Nelson Cash, a creative agency based in Chicago, New York, and Los Angeles. We sat down with him to talk shop and hear his perspective on creative work. Here are the highlights from that conversation.
Since Medrio has been such an awesome business video partner, we decided to fly out to San Francisco to learn a little bit more about how they’re using video, what effect it’s had on their business, and what type of reactions these exciting animations have gotten in a seemingly tame industry.
Spending tens of thousands of dollars on a video is nothing to sneeze at. So why should you spend that kind of cash when you can find plenty of companies charging just a few thousand (or even hundred)? Here are 7 good reasons you can, and should, spend more money on your explainer video.
At Demo Duck, we take our video projects seriously, but we try not to take ourselves too seriously. So we decided to create a list of fake, and very funny, corporate videos. Featuring an animated explainer video for a “new startup”, a product launch video from a tech giant, and a bunch of laughs in between – here are six of our favorites ever made.
When a client hears how much more it costs to make a live action video compared to animation, they’re often dumbfounded about the origins of that price gap. Hopefully this post will help marketers calculate a more accurate budget before contacting prospective video partners.
‘The Business of Video’ is our blog series that shines a light on cool companies and the awesome things they’re doing with video. For this entry, we sat down with Andy Orsow to learn more about how InVision is educating through video, how he works, and how he defines success in his projects.
A lot of marketers start with an explainer video but there is a lot more businesses could, and should, be doing with corporate video content after that. So, here are some types of videos you could make next and ways to develop material for them.
With a rising number of clients dismissing animation because of misguided feelings, we wanted to take the chance to point out how animated videos can work for more projects than some expect. So let’s explore six common animation misconceptions, why they’re inaccurate, and an example that bucks the notion.