Everything you’ve ever wanted to know about video

Creative and Complex

Why Complexity in Animation Doesn’t Always Equal Creativity

  We’re going to talk about the three Cs: Creativity, Complexity, and Cost in animated videos. Today, I’m mainly going to focus on Complexity in animation. It’s quantitative yet ignored, which makes it interestingly different from Creativity and Cost, but all three are very connected. What do we mean exactly? Complexity is often seen as…

Video Tech Trends To Watch

Expert Round-up: 7 Video Tech Trends To Watch for in 2017

This is probably what you’re thinking, “Another ‘tech trends to watch for in 2017’ list. NEXT!” We know, we know, but we couldn’t help it. 2017 is going to be a big year for video technology. With phones having amazing cameras and interactive video adoption on the rise, video for business is entering a new…

The Ultimate Guide to a Rush Video Project

Here’s a snippet of a conversation that we’ve been having a lot recently: “We don’t want to skimp on the creativity or quality but….” [Demo Duck team holds breath] “…we need this video done in a month.” Now, a month for a video for your business isn’t an unrealistic request. In fact, we’ve created many…

Industry video strategy

How 6 Industries Got Creative with Their Video Strategy

As a creative agency, we often think that in order to come up with a really creative idea, it has to be something that no one has done before. It needs to be new and original. However, some of the most creative ideas are born out of stolen ones (something a few famous people are…

marmoset music licensing image one

How To License Music for Your Video

This is a guest post from our great friends over at Marmoset. If you’re a business filmmaker, chances are you’ve struggled with finding the perfect soundtrack for your videos. Business-focused videos can come with a range of challenging factors that you wouldn’t normally have to deal with in other creative projects, including: short length, animation,…

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Laura Irons
Business Development