With more than 12 years of experience in SEO and paid media marketing, the experts at Digital Third Coast know a thing or two about digital video ad production and promotion. Check out the highlights from our recent conversation with Lyndsey Maddox, DTC’s Director of Business Development.
When Demo Duck officially became a company in 2011, the term “explainer video” wasn’t really a thing in the business world yet. Obviously, those two words existed and so did videos that explained things, but the term wasn’t widely used.
Video content is a powerful tool for connecting with audiences via social media. It’s an efficient way to communicate a great deal of information in a short time. And a large number of users engage with video on social platforms—especially on their mobile devices.
Pour some hot cocoa, turn on that Mariah song and swathe yourself in a snuggie. It’s time to look back on the year that was. Well, more specifically, the year in video production. We’ll leave the top albums list to Pitchfork.
So how do you create an exciting video for a boring subject? Here are five techniques to engage viewers for a boring topic.
We already know that online video is more exciting than text, but what’s really going in your brain when you’re watching video. Let’s dive in and explore 6 scientific reasons why video is the best way to connect with your audience.
At Demo Duck, we take our video projects seriously, but we try not to take ourselves too seriously. So we decided to create a list of fake, and very funny, corporate videos. Featuring an animated explainer video for a “new startup”, a product launch video from a tech giant, and a bunch of laughs in between – here are six of our favorites ever made.
With a rising number of clients dismissing animation because of misguided feelings, we wanted to take the chance to point out how animated videos can work for more projects than some expect. So let’s explore six common animation misconceptions, why they’re inaccurate, and an example that bucks the notion.
Online videos are part of an interactive experience yet a lot of people aren’t creating easy ways for viewers to engage with the content through links. So let’s explore the best ways to get more click-throughs from your video.
There are more video options than the usual explainer or marketing videos. When it comes down to it, it’s not just potential customers who don’t like to read text – it’s everyone. So, here are 6 lesser used types of video to consider for your business.