We had fun using a combination of illustration, paper cut-outs, and stop motion to create this latest explainer video for Precision Health Media. PHM can help you reach targeted audiences by scanning hundreds of top health sites and identifying the best places to run your ad campaign. Stop Motion Video Transcript: Times have changed. Instead…
Recently, Video Brewery posted an article entitled How Much Does an Explainer Video Cost?. The post mainly dealt with animated videos and left out an explanation of the costs to make live-action explainer videos. While animation can be a highly effective use of resources, at times you just really want that live-action piece to explain your product or…
App Annie Intelligence is the most accurate market data available for app stores. Period. More than 125,000 Apple App Store apps trust App Annie Analytics to track their downloads, sales and reviews completely for free. Explainer Video Transcript: Over the last hundred years, the way people consume media has evolved. So why shouldn’t market data…
Every now and then we get asked whether or not online video “really works”. There are plenty of case studies that help prove the efficacy of online video (e.g. Dropbox, ZenCash, and Dollar Shave Club), but few more powerful and well documented than the studies published on the Crazy Egg explainer video (below) by Neil…
Brought to you by Chicago-based SingleHop, Tandem is the industry’s most powerful white-labeled platform for reselling server space and cloud hosting solutions. Screencast Transcript: Tandem is the industry’s most powerful white-labeled platform for reselling server space and cloud hosting solutions. It’s plug-n-play, so you can give your customers a better experience without worrying about complex…
Introducing Trulia Mobile Ads. It’s the first-of-its kind mobile advertising for real estate agents. Trulia Mobile Ads lets you target serious buyers in your market as they search for homes on their mobile devices. Mobile App Screencast Transcript: Introducing Trulia Mobile Ads. It’s the first-of-its kind mobile advertising for real estate agents. Trulia Mobile Ads…
Last month, Stephan and I participated in Tough Mudder with our friends at Devbridge (the web development team behind Video Brewery). Tough Mudder is a 12 mile obstacle course through water, sand, and mud. After close to 5 hours of sweat and tears (okay, maybe not tears) we crossed the finish line. Brian Wong at…
With SAIL from VeriFone, you can start accepting payments wherever business takes you. SAIL works on your Android, iPhone or iPad device, as well as on your traditional countertop terminal and existing point-of-sale systems. Marketing Video Transcript: Running a small business is hard, but getting paid shouldn’t be. Which is why we created SAIL. With…
Everyone seems to agree that online video is an effective way to attract and engage new customers, but how can you be so sure? Once you spend the time and money to produce a video, it’s important to have a plan in place to track the results. Being able to present your team (and your…
Like a good elevator pitch, an effective explainer video should be short. But how short? While you might only have 15-seconds in an elevator, you usually have a little more freedom when crafting your message for an online audience. And while I’ve certainly watched some longer videos that can hold my attention, too many web…