When we ask people to appear in customer testimonial videos, we get one of two responses: “YES! Now I can start my IMDb page.” And the others that say, “Uh, sure? I don’t really want to, but I like you guys, so … I guess I’ll do it.” Customer testimonials are important. Like, really important.
“Video testimonials are without a doubt one of the most powerful pieces of content you can put on any website.” My name is Andy Crestodina and I’m the Co-Founder and the Strategic Director of Orbit Media Studios, which is the web design company here in Chicago.
We’re going to talk about the three Cs: Creativity, Complexity, and Cost in animated videos. Today, I’m mainly going to focus on Complexity in animation. It’s quantitative yet ignored, which makes it interestingly different from Creativity and Cost, but all three are very connected. What do we mean exactly?
So how do you create an exciting video for a boring subject? Here are five techniques to engage viewers for a boring topic.
This is probably what you’re thinking, “Another ‘tech trends to watch for in 2017’ list. NEXT!” We know, we know, but we couldn’t help it. 2017 is going to be a big year for video technology.
Here’s a snippet of a conversation that we’ve been having a lot recently: “We don’t want to skimp on the creativity or quality but….” [Demo Duck team holds breath] “…we need this video done in a month.” Now, a month for a video for your business isn’t an unrealistic request.
As a creative agency, we often think that in order to come up with a really creative idea, it has to be something that no one has done before. It needs to be new and original.
This is a guest post from our great friends over at Marmoset. If you’re a business filmmaker, chances are you’ve struggled with finding the perfect soundtrack for your videos.
We’ve made plenty of videos over the years, and while nearly all of them are good, some of them turned out great. So it got me thinking…what are the ingredients for a great video and how do we replicate that recipe every time?
Brainstorming is a really important part of the video process. It determines the framework, tone, and strategy for our videos. That’s why we set up a few rules to make sure every Demo Duck video brainstorm is a home run.