When it comes to explainer videos, context is everything. After investing thousands (sometimes tens of thousands) of dollars in creating a video, you need to make sure that your investment pays off in the form of increased conversions.
A new hire can make or break the culture and have a lasting impact on the trajectory of the business. Just last week I made the fifth hiring decision of my young entrepreneurial life.
FollowUp.cc contacted Demo Duck to help refresh and improve their existing video. The goal was to explain how their product worked so new customers would know exactly what to do when they got started.
A couple years ago we helped Crazy Egg produce an explainer video. That single video has gone on to change their business and ours.
Chris Savage of Wistia shares his founder story with Demo Duck and advice for companies just starting to explore the world of online video
Distilling your brand positioning, vision, value proposition, and core features into 90-seconds or less may seem like an impossible feat. But it’s not. Here are four rules to help you explain your company to others.
For many companies, a single explainer video makes up the extent of their “video marketing strategy”. But like any successful marketing tactic, video should be part of a larger roadmap. Certainly time and money are contributing factors when it comes to ramping up the video production schedule, but don’t let that hold you back.
At Demo Duck, we work with some of the best talent around the world and we want to give readers a glimpse into who they are and share some of their knowledge and insights about creating great video.
As a marketer, you spend hours upon hours perfecting your blog, creating the perfect ad, and planning the world’s most amazing explainer videos. You pour your heart and soul into everything that you create. You’re thrilled out of your mind to click “publish,” but here’s what happens: radio silence.
Humor in videos should be used responsibly. If you want your video to make people laugh, don’t “just add humor” as an afterthought. Here are 8 ways you can plan to use humor in your next video.