Looping In Your Team for Your Video
The success of your video is a team effort, throughout the entire video life cycle. So it’s important to loop in the different departments at your company during the production process.
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6 Lesser Used Types of Video for Business
There are more video options than the usual explainer or marketing videos. When it comes down to it, it’s not just potential customers who don’t like to read text – it’s everyone. So, here are 6 lesser used types of video to consider for your business.
How To Convince Your CEO You Need Video
So you’re sold on a video for your business, but need some help convincing upper management. Here are some common objections you may hear and ways to overcome them.
5 Tips for Your Homepage Background Video
As you create your own homepage background video design is paramount and it can be tough to produce one that’s the perfect fit for your company. So here are five tips and examples to keep in mind for a successful site experience.
Lend Us Your Ears: 3 Music Experts Chat Business Video
The soundtrack to your corporate video can add that extra something special for the viewer. So, we decided to sit down with a few of our favorite stock music experts to get some insight on how music and business videos can work in harmony.
Video Promotion: The Importance Of Marketing Channels
Effectively utilizing marketing channels can help companies make their videos more accessible to their audience and boost effectiveness.
Engaging Viewers with Your Call-To-Action
Let’s take a deep dive into how you can make sure your call-to-actions increase engagement no matter where people are seeing your video. Here are four ways to create creative and engaging CTAs that get the results your heart pines for.
3 Simple Ways to Prepare Your Customer for a Video Testimonial
When done well, a customer testimonial video can be one of your best sales and marketing investments. So here are 3 essential preparation steps you should be taking to ensure you create a genuine, engaging testimonial video.
Selecting the Right Voiceover for Your Video
When it comes to selecting a voice talent for your video, there is no one size fits all narrator. It’s about finding the right one for you. Here is a quick video to help drive home that idea and help guide you to the perfect voice.
Land Ahoy! Aquatic Video Increases Signups by 22%
When we pitched a nautical metaphor concept to Criteria Corp for a video about their pre-employment testing service, they saw the potential in the idea and we both thought it would get results. Here’s the story of how the video came together to increase their free trial signups by 22%.