Digital Video Productions

Rippling Video Partnership

We've been fortunate to be a large part of the ongoing effort for increasing and diversifying how Rippling uses video across a bunch digital platforms.

Meet Rippling

Rippling is an all-in-one platform for businesses to manage HR, IT, and finance tasks by centralizing employee data and automating workflows. It helps companies handle payroll, benefits, and IT equipment provisioning, and provides employee self-service portals, reducing administrative work and allowing for more efficient operations across the entire employee lifecycle.

Rippling first came to us in 2022 with the need for a very first (see: 3 weeks) project that needed to be scripted, filmed, and edited for an upcoming marketing push. While they often partner with other agencies to make dazzling work, they were looking to Demo Duck for the right mix of creativity, effectiveness, and agility.

Rippling BTS (1)
Testing out the colorful wall of buttons

'Magic Wall' Live Action Video Ad

This commercial video production was the first project we partnered with Rippling on and it was a delight to construct this physical wall of gadgets and gizmos for the shoot. Using a split screen technique, and filmed over the course of a single day, we were able to use the metaphor to clearly show the manual process HR reps are used to versus the single click, automated approach with Rippling.

Enterprise AI Ad Campaigns

In April 2026, over the course of three days on set, we filmed a series of videos focused on Rippling's new AI tool aimed at the enterprise business audience. These two concepts saw us deliver 12 total pieces of content, across various lengths and aspect ratios.

'Endless Apps' Animated Product Commercial

This product animation video uses a fast-paced script, voiceover, and visuals to clearly communicate the pain points of using a bunch of disparate tools for your onboarding needs, and leverages simplified versions of Rippling's UI to showcase how easy it is to accomplish these same tasks within their platform.

Watch videos from our digital marketing series: