It’s often taken as a rule of thumb that if you want your online video to go viral, keep it 30 to 60 seconds long–like an average TV commercial. But is shorter always better? How much does length really matter? Some studies show that it doesn’t matter as much as we always thought. In a recent…
With the growing number of video hosting services available, like YouTube and Vimeo, choosing the right solution can be difficult. This post will teach you a little about hosting videos online and help you choose the best hosting service for your business. What is video hosting? Video hosting is now common practice, as evidenced by…
An explainer video is typically a short video that simplifies complex ideas using animation. It could be a video explaining a business, a product or a service. It could even explain an abstract idea. There are seemingly endless uses for an explainer video, and studies have shown that using video is more effective than traditional…