UrbanSitter

Live Action Explainer

UrbanSitter is an online resource where parents can find and book babysitters recommended by people they know. Search sitters by date & time, book jobs, and even pay online.

The challenge:

UrbanSitter came to us looking for a new way to entice parents to sign up for their service. They emphasized that trust was important, and that they wanted parents to relate to the problems that UrbanSitter solves.

The solution:

We created a direct to camera use case, using a babysitter as the spokesperson. Since this was a new service, we wanted to include the app UI without overwhelming viewers, so we pulled out and animated key sections to highlight certain features.

Client:
UrbanSitter
Style:
Live Action
Length:
1:20

Behind the scenes

Ready to talk?

Let's chat!
Laura Irons
Business Development